Star names such as Ronnie O'Sullivan, Neil Robertson, defending champion John Higgins and home favourites Mark Williams, Matthew Stevens and Ryan Day will be gunning for the title.
Wyldecrest is one of the UK's largest mobile home park operators, priding itself on having high quality parks and giving residents a peaceful and stress free
World Snooker Chairman Barry Hearn said: "Wyldecrest sponsored the World Seniors Championship last November and we are thrilled that they deemed that event such a success that they have decided to sign up for the Welsh Open.
"We've just secured a new three-year broadcast agreement with the BBC which includes the Welsh Open, so with a new title sponsor as well, the tournament has a fresh lease of life. This is another step forward as we usher in a great era for snooker.
"The standard of play this season has been phenomenally high, and alongside the team from Wyldecrest we're looking forward to a great week of snooker."
David Sunderland, Estates Director for Wyldecrest Parks Ltd, added: "Following the overwhelming success of the Wyldecrest Park Homes World Seniors Championship in Bradford last November, Wyldecrest Park Homes are proud to be associated with World Snooker, particularly with the Welsh Open, in a country so rich in snooker heritage. I am sure the players will rise to the occasion of this highly prestigious tournament and give snooker fans present and watching on television the thrills and excitement they have come to expect."
Tickets for the event, which will be broadcast by BBC Wales and Eurosport, are on sale now. For details call 01633 656 757 or visit www.worldsnooker.com/welsh
Article from World Snooker